Tuesday, July 22, 2008

The Real Reason IPOs And Mergers Are Down

I don't want to over simplify this, but it really is instructive to look at the big picture sometimes, and so I will.

The real problem with the tech market, and dare I say the overall market, is the quest for the gimmick. The quest for the quick flip. The serendipitous, disproportionate money maker. In the last 15 years the market has *fled* from the fundamentals, leading to a psychology out of step with the concept of creating real long term value.

Lets take a look at some of the bigger economic events in the last 10 years.

Real Estate: In America, the real estate market has tanked because it far outpaced any real underlying increases in property value. It was propped up by cheap loans for people that couldn't really afford them -- particularly after an ARM rate adjustment -- and a sense that prices, totally unrelated to the fundamentals, would keep going up. In short buy a house and make money for nothing.

Energy: The big story here -- we could have been doing stuff to use far, far less fossil fuel. We, and particularly the auto makers didn't because it was not immediately urgent. Gas prices were OK and people bought the old cars. Why bother doing anything better. It will not improve next quarters earnings. That short term corporate and Wall Street focus is a killer. And while the Japanese car companies have focused on the real and obvious fundamentals of the market, the American car companies are all heading towards bankruptcy.

Bubble 1.0: Companies went public by selling ads to other companies that were selling ads back to them. Can you say shell game? There weren't enough brick and mortar dollars in the eco-system so when people began to realize that these ads didn't perhaps work as well as imagined, the whole thing fell apart. Again with the money for nothing theme.

Bubble 2.0: Amazingly, bubble 2.0 is a redux of bubble 1.0 but without the public companies, so only the VCs will be hurt. As with Bubble 1.0, no real revenue -- companies like Facebook have almost no monetization capacity relative to the size of their audience. Web 2.0 has not been able to capture enough viewer attention to make ads truly effective outside of search. And selling services for hard dollars has become much more difficult, and in some quarters down right gauche. And so the public market wised up. And acquirers are much less interested in M&A transactions that are not accretive to earnings (i.e. who wants to buy companies that are not making money... we've got plenty of unmonetizable eyeballs without your help).

The point in all of this is that we have been trained to believe that there *is* a free lunch. We have learned the false lesson that we can, or should be able to make money without making any money. We have abandoned the concept of fundamentals. And so, the tech world is frustrated that all the VC turds that used to be flippable can no longer be sold. But as with the larger economy, this is just the chickens coming home to roost.

My view on this is relatively simple. You must make money if you want people to buy you.

The money you make must not be a gimmick. It must be money you are making because you are adding real long term value to customers. If you make a lot of money, you can sell your company to a larger company, or you can take it public. The concept of IPO is not dead forever. But the idea of IPOing crap probably is.

Of course if you do actually make a lot of money, the urgency to sell or IPO your company decreases, which will of course make you more appealing when you do actually sell out or IPO. Google only IPOed because they had too many shareholders and were therefore required by law to do so begin reporting as a public company. I am not saying any of us is likely to achieve the same result as Google, but the dynamic of building a company that doesn't need to sell is the same.

The point is that we should all be less focused on exits and more focused on excellence. If that means the VC industry needs to restructure to accommodate that new reality then so be it.

11 comments:

Anonymous said...

Thanks for that. I think this is going to become more and more apparent as the economy continues to spiral downward. But at the same time, the depression that's coming will still see people wanting to risk a portion of the money they have to get back to feeling rich again. As long as there is the mere appearance of the ability to make a quick buck, we'll going to see VC's loaded with cash, even if they're investing in companies with no clear way to make money.

I think all of the bubbles that you mentioned (including real estate) weren't because people just 'forgot' about fundamentals, but because we have millions of baby boomers, all wanting to invest their retirement funds, and so money flooded these different spaces with logical consequences.

The end result is, in my opinion, not a mere correction back to normal, but a full depression ala the 30's. And it's coming fast.

Anonymous said...

Required by law to do so? What law would that be?

Hank Williams said...

Anonymous,

The law says that when you have over a certain number of shareholders you are in essence a public company, and so must register as one. Because of the number of employees that they had to whom they had given shares they reached the limit. I forget right now what the number is but they hit it, or were about to hit it and so rather than just file as a public company, they decided to go ahead and do an IPO and sell shares.

Hank Williams said...

I corrected the statement that they were required to IPO. They were required to file as a public company but of course they did not legally have to sell shares. Though it makes little sense to have to do all of the filing (the bad stuff) without the liquidity event (the good stuff).

mikepk said...

Great post, I totally agree. The idea of the quick flip is a very seductive one, and I admit we fell prey to it even though we *knew* better (and talked frequently about it).

I think there's another facet to the bubble 1/2 that's important to touch on too. The unsustainable belief that all internet web services must be free. This psychology has fundamentally damaged the ability to try and provide real value to customers. This directly impacts the ability of most web companies, trying to make real money, from operating in normal ways.

If a company tries to charge for services there is a large negative backlash from customers. Then companies with large VC investments tend to apply "scorched earth" policies, providing what would normally be pay services for free (get the eyeballs!). The result is that companies trying to make money by providing value get strangled out of the market, and the idea that all services must be free is further reinforced. The VC backed company tries for hyper-growth at the expense of everything else. When the day of reckoning comes, if there is no flip or buy-out, they most likely have given away most or all of their value for free. If they decide to charge money, they are then exposed to the negative backlash and open the window for the next VC backed company to provide their services for free. It's a very unfortunate feedback loop that's not sustainable.

Peter Christensen said...

Thank you Hank! Hopefully this will get air outside of your normal audience, because this is a message that needs to be heard.

charleshudson said...

Hank,

This is a good post and I'm glad you wrote it. The real reason we have relatively few IPOs is that we have relatively few companies being built to IPO. Nowadays, you need to have a $50-$70 million revenue stream (with decent margins) just to be in the IPO conversation. A lot of the concepts that are hot today in web 2.0 land either a) aren't addressing a market that will support companies that generate tens of millions of dollars or b) don't have a revenue model that has the potential to scale. So, until companies become more focused on revenue generation as opposed to scale and reach, we'll be in this situation. The real rub is that building a company with real revenues that grow over time is really hard work and it doesn't happen overnight. Look at Zappos. That's a real company with real revenue shipping real stuff. And it's hard work.

Anonymous said...

First time visitor. Great post.

Ben Holmes said...

No offense, but companies go public all the time with zero revenue and often less than zero in net income. Stop thinking of the IPO as a liquidity event or an exit and start to think of it as a round of funding.

You look like a young man, Hank, so I wonder what your memory is of the late 1970's energy situation in the U.S..

Big cars, unstable middle east, etc, etc.

Nothing new under the sun. Nice post. -bh

Hank Williams said...

Ben,

Thanks for the compliment about looking young... born in '64 so whether that is young or not I guess is relative!

Regarding companies going public all the time with no revenues, i am not so familiar with bio tech where that may happen all the time but certainly no more in general tech. But in the last quarter there were *no* IPOs of venture backed companies in any genre, which has everyone freaked out. This post is primarily a response to that angst.

Anonymous said...

It‘s a shame, but a statement like this only ends up with a pat on your back. It is an ethic approach, proposal, but to whom? Who is blushing being impeached to be opportunistic? They laugh: Welcom to reality, they say. As we are in „Search of Excellence“ since ... 1984, the plea seems to me as a wrong approach; „As I said in ...“ did not help when said then; a teacher of mine once told me to stop trying to command troops that I do not have to my disposal.

(But: How to - ) Do the right thing!

It is our culture, and our culture ist the assembled mind set of those who were educated in a misunderstood and lasisser faire approach of individual freedom. It is the assembled mind set of those who just asked, and just got it. And it is the assembled mind set of those who have success, not aksing how or why. Even the american way of PC, once an ethical position like yours, Hank, is a bigotte pretext, nowadays.

And that is just the surface. There is no theory, no dream, no vision, no mental guidance, that a) is consistently adressing the complex situation today and therefor b) no one is naive enough to follow. We don‘t believe, whatsoever! We have one fact - ond 35 opinions, six of them totally antagonistic and by different experts. Each and every option is missing an inherent legitimateness.

A consistent picture of the world, and - consecutively - a reliable „rewarding“ for doing right (which has ended in catastophes of humainty so often), to my deepest regret, seems to be the only force to produce the added value of correcting a misguided society,

And only war is the alternative.

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